Overview
Since its humble beginnings as a 4-page photocopied round-up of things to do in and around Cairo in the 70's, the BCA Newsletter, or BCA Cairo Chronicle as it's now called, has truly come a long way.
Published monthly, except for the Summer when a joint July-August issue seems to satisfy the much depleted number of expatriates who've not been lucky enough to escape to cooler climes, the Chronicle is a comprehensive and entertaining periodical of extremely high standards.
Editorial Content
Financed wholly by the advertising contained within its 168 plus pages, the newsletter runs many regular features and articles, which are of great interest to both the newly arrived and residents of somewhat longer standing. You'll find something for the whole family too, with regular travel features, Focus on Science and Technology pages, beauty and health tips for the ladies, plus an automotive column and Sports-zone section for the men; the Chronicle prides itself on keeping expatriates informed of not only what's new in Egypt but all over the world as well.
Some contributing writers are in fact not even resident in Egypt, but have at one time or another ‘drank from the waters of the Nile ' and as a result keep us in mind wherever they may be today. This provides our readers with a constant stream of interesting travelogues and stories from many a distant shore.
Clubhouse Content
Both the Mohandiseen and Heliopolis clubhouse also feature in every issue with up-coming events advertised in their What's On / What's Happening pages and a clubhouse chairman's letter page which summarizes all their general information such as opening times, closing times, contact numbers, addresses and even small maps of how to find them.
Production
Despite the expensive and glossy full colour look of the Newsletter, it is distributed free of charge for the benefit of all expatriates in Egypt and with a print run of some 3,500 - 4,000 copies monthly; it is one arm of the BCA which spreads the BCA message as far a field as Alexandria, Luxor, Sharm El Sheikh and El Gouna/Hurghada. As a result, it is avidly read by Americans, Canadians, Australians, South Africans, Indians, Germans, French and many, many more, so getting hold of a copy later in the month is often difficult, but if you pop into either of the BCA clubhouses they normally have a few copies left right up to the end of every month.
Distribution
Other distribution points for the BCA Cairo Chronicle are listed at the bottom of this page so have a look and see if there's one near to you.
Advertising
As far as advertisers are concerned, there are very few other publications in Egypt which can provide such a targeted coverage of the expatriate population. As a result it is a very good buy if you or your company are looking to reach this generally affluent group of consumers. Advertisers are also very surprised at how low the Chronicles advertising rates are when compared to other similar English language publications in Egypt and when they compare quality and reach, they opt for the Chronicle every time.
However all of this would be impossible were it not for the untiring efforts of the Newsletter Editor, Mrs. Janice Currie and her small but dedicated band of assistants. There is certainly no other publication in Egypt, or anywhere else in the world for that matter, that achieves so much with so little. As with all things in the BCA, the Newsletter is non-profit making, so we would like to take this opportunity to ask for the continued support of all our advertisers, both old and new.
The Publicity Committee
The BCA Cairo Chronicle, the BCA Website and the regular BCA emailing service to expatriates in Egypt are all administered and run, by the BCA Board Publicity Committee under the auspices of the BCA Main Board.
Just in case you may have queries and would like to contribute in some way but don't know who to contact, we have included a list of all those involved with the Publicity arm of the BCA Board / Newsletter / Website and Emailing Service below.